Fun fact: the actual point for measuring the distance to and from London is located at Charing Cross, so you’re literally in the centre of London.

Sweet spot near London biggies like The Gherkin, Tower Bridge, Old Spitalfields Market, Brick Lane and Whitechapel Gallery.

Well-placed, central riverside spot, with an all-day deli, coffee shop and a SMEG kitchenette in every suite.

Located smack dab in the heart of London, just minutes from the ultra-hip Shoreditch district.

Club Living Room has your downtime covered with a laid-back vibe and on-the-house snacks and bevvies.

Originally a grand Victorian bank, features breathtaking lobby and lounge with a vast stained-glass dome.

Befitting the 'hood, this converted Victorian warehouse is now a contemporary mixed-use space housing 3 restaurants and bars plus a bakery.

Floor-to-ceiling windows max out those pretty city views in seriously cosy (yet still chic) rooms.

Vibrant East London digs, moments from Cambridge Heath train station and walking distance from the hip Shoreditch 'hood.

Prime location features stunning views of the River Thames, Tower Bridge and the Tower of London.

Nearby subway will take you anywhere you wanna go – go explore!

4-poster beds make for good 8-hour sleeps.

A fab space to explore all that London has to offer just a few strides from London Bridge.

Whatever time you stumble in, the 24-hour front desk serves up service with a smile.

There may be no such thing as a free lunch, but breakfast is on the house.

Ultra-sleek rooms with playfully vibrant accents plus wall-to-wall windows, mini-fridges packed with freebies & rainfall showers.

City centre locay puts you minutes from the Tate as well as the London Eye.

Tube’s ultra-close & there are sights aplenty (like a little-known spot called the Tower of London) within walking distance.

Streamlined rooms are a spot-on modern respite after touring century-old sights (let’s be real, London has a lot of ‘em).

Located near the Thames, within view of the Tower Bridge and the Tower of London. Keep an eye out for Anne Boleyn's ghost!

Glam 1920s ocean liner elegance, complete with bespoke furnishings, marble bathrooms and award-winning cuisine.

Stylish in a tufted-green Chesterfield and screening room kinda way, just steps from Brick Lane markets, boutiques and eateries.

Aldgate location (one of the 7 ancient entrances to the city), with serene interiors in soothing neutrals.

Convenient spot within walking distance of Barbican Centre and just a short stroll from the tube station for easy access to the city centre.

Magnificently monochrome, because there doesn’t need to be a new black.

Steely elegance by St. Paul's Cathedral, you're perfectly situated to explore exciting London.

Blends Art Deco, Edwardian and modern influences for style that’s perfectly East End.

Spot-on location near the iconic Tower Bridge and Tower of London, where the Beefeaters await your arrival.

This historic former courthouse got an ultra-sleek makeover (without genericising its elegant original flair, obvi).

Serviced apartments are generous with both space and amenities. Minimum age of 18 keeps the kids at bay.

Chic modern design and wide open spaces in London's fashionable East End.